Built Marketing
Get found / SEO + AEO

Phoenix SEO and AEO.

Built Marketing runs search engine optimization and answer engine optimization for Phoenix and Arizona businesses. SEO gets you found on Google and Google Maps.

Illustration — demo data
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AI answer

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saguaroplumbing.com

Saguaro Plumbing Co. | Same-Day Service, Valley-Wide

Answer

Built Marketing runs search engine optimization and answer engine optimization for Phoenix and Arizona businesses. SEO gets you found on Google and Google Maps. AEO gets you named when customers ask ChatGPT, Perplexity, or Google's AI who to call. Most local searches now trigger an AI answer, so we optimize for both at once: local pages with real local proof, technical cleanup, review signals, and content structured the way answer engines read it.

The problem

You're invisible on Google Maps a mile from your own front door.

ChatGPT recommends your competitor by name.

An agency sold you SEO once. Nothing changed but the invoice.

What’s included

Everything in the build.

Local SEO that wins the map

The map pack is where local money is. We build out your Google Business Profile the whole way, keep your name and address consistent everywhere it appears, build city pages with real local proof, and run a review engine that compounds. Local SEO is earned with real signals, not tricks.

Google Business ProfileMap packReview engineCity pages

AEO: show up in AI answers

When someone asks an AI for the best painter, agent, or taco shop in town, the AI reads structured answers, fresh pages, and third-party mentions. We write your pages answer-first, mark them up with schema, keep them fresh, and build the off-site footprint AI engines cite. Few agencies do this. It is where local search is going.

Answer-first pagesSchema markupAI citationsFreshness

Technical SEO, fixed for good

Slow pages, broken structure, and missing markup quietly cap every ranking you could earn. We fix the technical layer once, properly: speed, structure, schema, sitemaps, and the crawl rules that let search and AI engines read everything.

Core Web VitalsSite structureSitemaps + crawl

Content that earns rankings

Rankings follow useful pages. We build the pages your customers search for, service by service and city by city, each with something real on it. No thin pages, no keyword stuffing. Google burned that playbook and we do not miss it.

Search-driven pagesLocal proofNo thin content
How it works

Plan. Build. Run.

01 / Plan

One plan

A call, a plan, a price. We learn the business and map what “chosen” means in your market.

02 / Build

One build

Site, brand, and content built by one team that talks to each other. Nothing ships without your sign-off.

03 / Prove

One receipt

Content ships, the site climbs, the follow-up never sleeps. You see what changed in a monthly report.

SEO fills the top of the engine. The site converts what SEO brings in, content proves you are worth choosing, and follow-up closes the ones who were not ready yet. That is why one team should run all of it.

Questions, answered straight

SEO + AEO, without the runaround.

What is AEO?
Answer engine optimization: making your business the one AI assistants name when customers ask who to call. It uses structured answer-first pages, schema markup, freshness, and the third-party mentions AI engines cite. Most local searches now trigger an AI answer, so it matters as much as classic SEO.
How long does SEO take to work?
Local improvements often show inside 60 to 90 days. Competitive rankings take longer. We report what changed every month so you always know what you are paying for.
Do you guarantee first place on Google?
No, and nobody honestly can. We guarantee the work: the pages, the profile, the fixes, and a monthly report of what moved. Rankings follow real signals, and real signals are what we build.
What does SEO cost in Phoenix?
It depends on your market and how far behind or ahead you are. You send the two-minute form and get an exact monthly number within one business day. Month to month after the initial 90 days.
Do I need a new website for SEO?
Not always. If your site's technical layer can be fixed, we fix it. If it cannot, we will show you why and what a rebuild changes.

Also bought with this: Web Design · AI Marketing

The easiest way to get chosen in your market.

Pricing

Straight answers, fast.

  1. 01Start with your business name. That's it.
  2. 02Tell us what needs to work better on the next page.
  3. 03We reply within one business day: what we'd build, and the exact price.

90-day initial term, month to month after. No long-term contracts. Nothing to lose.

Start with your name.

The rest takes two minutes on the next page.